Performance and Engagement specialists, Neon Agency, appoint experienced client development director Michelle Lawrie.

With growth at the forefront of its strategy for 2023, Michelle joins Neon Agency to ensure continued progress and development across key event accounts. Following the recent appointment of Jessica Cathcart, Michelle joins an ever-growing team with a strong focus on delivering UK corporate events and overseas incentive travel.

Michelle is a highly experienced event professional who has worked at several large event agencies over the past 20 years. With a significant strength in stakeholder relationships and client development, she has delivered many large-scale events for global brands including Mercedes-Benz, Jaguar Land Rover and Aston Martin, to name a few.

Neon Agency chairman, Peter Brooks said, “Having previously worked with Michelle at Motivforce Group, Skybridge and River Marketing, I am delighted to welcome her into the team at Neon. Her very high levels of professionalism and event experience make her the ideal person to help support our growth strategy this year.”

Michelle said, “I love nothing more than delivering high-level and effective events for corporate clients. From ideation and proposal writing to pitches and event delivery, I thrive on providing end-to-end event management and creating exciting and memorable experiences that are tailored exclusively to each client and their guests. With an already full event calendar for spring, I’ve hit the ground running and look forward to engaging in some exciting development conversations with clients and prospects alike.”

Having moved from the big smoke to the rural West Country, Michelle is not set for a slower pace of life anytime soon as her diary fills up for the year ahead with event planning and overseas travel.

Find out more about our tailored incentive events.

‍